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This practical book "How can we make a start-up successful?" helps enteroreneurs to get success in their stsrt-up.
This book approaches entrepreneurship as a practice of learning and responsibility. It asks founders to speak with customers before making large assumptions on their behalf, to seek payment as evidence of value, to understand the full cost of each promise, and to build a team capable of keeping that promise. It also recognises that founders have lives beyond their companies. A business can grow quickly and still be poorly suited to the people building or using it. Success deserves a definition considered in advance and revisited as experience grows.
The Sections include practical cases from services, products, software, AI, health-related ventures, education, media, and community enterprises. The examples show that different businesses require different methods, but all benefit from clear questions and honest evidence. The exercises are intended to be used while building a venture. Readers may begin with the Sections most relevant to their present challenge and return to others as the business changes.
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