Contact
How to shop
Delivery
Shopping guide
Field Visual Merchandising Strategy
English
80 b
Up to 30 days for returns
Customers also purchased
The retail sales floor has become a battlefield where apparel brands fight to maintain a strong product presentation that would set them apart from the competition. Each brand is fighting for the same customer and wants to ensure their merchandise is on the sales floor, sized, folded, hung and presented properly. To compete in the war at retail, many of the top apparel brands are using Field Merchandising agencies to execute national programs. But no war is won without a strategy. Field Visual Merchandising Strategy is a comprehensive guide to developing and executing a national field merchandising strategy and covers key areas such as developing your strategy, how to go about selecting the right merchandising service organization, team training, merchandising standards, planograms, and launching your strategy. Also included is a section on planning and executing tactics that give you an advantage over your competition.
About the book
English
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's addressYou might also be interested in
/
Hardback
16 235
Ft
/
Paperback
49 834
Ft
/
Paperback
10 515
Ft
/
Paperback
4 719
Ft
Hi! I'm Libroamiko, your book advisor.
How can I help you?