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Testing Business Ideas - A Field Guide for Rapid Experimentation

Language EnglishEnglish
Book Paperback
Book Testing Business Ideas - A Field Guide for Rapid Experimentation David Bland
Libristo code: 20295390
Publishers John Wiley & Sons Inc, November 2019
A practical guide to effective business model testing 7 out of 10 new products fail to deliver on ex...
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A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Busin

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About the book

Full name Testing Business Ideas - A Field Guide for Rapid Experimentation
Author David Bland
Language English
Binding Book - Paperback
Date of issue 2019
Number of pages 368
EAN 9781119551447
ISBN 9781119551447
Libristo code 20295390
Publishers John Wiley & Sons Inc
Weight 986
Dimensions 187 x 243 x 18

Categories

Economics, Finance, Business & Management > Business & Management
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