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Relationship Msarketing

Successful Srategies for the Age of the Customer

Language EnglishEnglish
Book Paperback
Book Relationship Msarketing Regis McKenna
Libristo code: 06572115
Publishers The Perseus Books Group, April 1993
From the author of the bestselling The Regis Touch, a simple process for building the crucial relati...
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From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominateand ownthe market in the Age of the Customer.

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About the book

Full name Relationship Msarketing
Author Regis McKenna
Language English
Binding Book - Paperback
Date of issue 1993
Number of pages 256
EAN 9780201622409
ISBN 9780201622409
Libristo code 06572115
Publishers The Perseus Books Group
Weight 363
Dimensions 155 x 235 x 14

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Customer services
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