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Mastering Customer Relations

Language EnglishEnglish
Book Paperback
Book Mastering Customer Relations Roger I. Cartwright
Libristo code: 04599791
Publishers Bloomsbury Publishing, May 2000
An introduction to customer relations, customer service and customer care, describing the concepts,... Full description
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An introduction to customer relations, customer service and customer care, describing the concepts, their practical application and their importance. This guide is designed for students of business studies, management and associated fields, the qualification frameworks for which include a study of customer relations, whether as cores or options. The author uses practical examples from real organizations in all sectors of economic and social activity to support the concepts that are introduced in an accessible format.

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About the book

Full name Mastering Customer Relations
Author Roger I. Cartwright
Language English
Binding Book - Paperback
Date of issue 2000
Number of pages 238
EAN 9780333801598
ISBN 0333801598
Libristo code 04599791
Publishers Bloomsbury Publishing
Weight 394
Dimensions 156 x 231 x 14

Categories

Educational purpose qualifiers > For specific national educational curricula > For UK educational curricula > For England & Wales educational curricula > Designed / suitable for A & AS Level (England & Wales)
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Customer services
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