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Consuming Experience

Name: Consuming Experience
Brand: Taylor & Francis Ltd
SKU: 01328112
Price: 31433 HUF
Availability: InStock
Author: Antonella Caru
ISBN: 9780415382441

Antonella Caru

Language

English

Book Paperback

Libristo code: 01328112

Publishers Taylor & Francis Ltd, December 2006

Covers experiential consumption from an industry perspective. This text highlights the idea that an... Full description

Libristo code: 01328112

214 b

31 433 Ft

In stock at our supplier Shipping in 9-15 days

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Covers experiential consumption from an industry perspective. This text highlights the idea that an experience is not something that can be readily managed by firms and is not limited to the market: an individual's daily life is made up of consuming experiences that can occur with or without a market relation.