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Eye Tracking the User Experience

A Practical Guide to Research

Language EnglishEnglish
E-book Adobe ePub DRM
E-book Eye Tracking the User Experience Aga Bojko
Libristo code: 40913090
Publishers Rosenfeld Media, November 2013
Eye tracking is a widely used research method, but there are many questions and misconceptions about... Full description
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Eye tracking is a widely used research method, but there are many questions and misconceptions about how to effectively apply it. Eye Tracking the User Experiencethe first how-to book about eye tracking for UX practitionersoffers step-by-step advice on how to plan, prepare, and conduct eye tracking studies; how to analyze and interpret eye movement data; and how to successfully communicate eye tracking findings.

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About the book

Full name Eye Tracking the User Experience
Author Aga Bojko
Language English
Binding E-book - Adobe ePub DRM
Date of issue 2013
Number of pages 320
EAN 9781933820910
Libristo code 40913090
Publishers Rosenfeld Media

Categories

Computing & Information Technology > Computer science > Artificial intelligence > Computer vision
Computing & Information Technology > Digital lifestyle > Digital TV & media centres: consumer / user guides
Computing & Information Technology > Graphical & digital media applications > Web graphics & design
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