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Apple Revolution

Name: Apple Revolution
Brand: Virgin Digital
SKU: 40204135
Price: 5204 HUF
Availability: InStock
Author: Luke Dormehl
ISBN: 9781448131365

Steve Jobs, the Counterculture and How the Crazy Ones Took over the World

Luke Dormehl

Language

English

E-book Adobe ePub DRM

Publishers Virgin Digital, August 2012

On 26 May, 2010 Apple Inc. passed Microsoft in valuation as the world's largest technology company.... Full description

Libristo code: 40204135

35 b

5 204 Ft

In stock Immediate digital delivery

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On 26 May, 2010 Apple Inc. passed Microsoft in valuation as the world's largest technology company. Its consumer electronic products - ranging from computers to mobile phones to portable media devices, not to mention its iTunes, iBook and App Store - have influenced nearly every facet of our lives, and it shows no sign of slowing down. But how did Apple - a company set up in the back room of a house by two friends, and one that always marketed itself as the underdog - become the marketplace leader (and the world's second largest company overall), and is it a good thing to have one company hold so much power? In The Apple Revolution Luke Dormehl shares the inside story of how Apple Inc. came to be; from the formation of the company's philosophies and user-friendly ethos, to the "e;iPod moment"e; and global domination, leaving you with a deep understanding of how it was created, why it has flourished, and where it might be going next.