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Zag

Language SpanishSpanish
Book Paperback
Book Zag Marty Neumeier
Libristo code: 13136831
Publishers LID PUB, December 2006
. Nota del autor . Introducción . El gran acelerón . La verdadera competencia es la saturación . Lu... Full description
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. Nota del autor . Introducción . El gran acelerón . La verdadera competencia es la saturación . Lucha entre marcas . La nueva definición de marca . Rosser Reeves acertó en uno de tres . El problema de la publicidad . No ofrezcas más, ofrece distinto . Dispara hacia donde no están . La dinámica de lo bueno y lo diferente . Busca el espacio en blanco . Descubre un estado de necesidad ò Busca un desfileà

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About the book

Full name Zag
Author Marty Neumeier
Language Spanish
Binding Book - Paperback
Date of issue 2007
Number of pages 177
EAN 9788483561461
ISBN 8483561468
Libristo code 13136831
Publishers LID PUB
Weight 306
Dimensions 146 x 228 x 20

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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