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Why Design Is Hard

Language EnglishEnglish
Book Paperback
Book Why Design Is Hard Bryan Zug
Libristo code: 46545773
Publishers Berkun Media, September 2024
Learn use the skills you already have to overcome the people and systems that hold you back. In this... Full description
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Learn use the skills you already have to overcome the people and systems that hold you back. In this potent, humorous, real-world-based book by design-industry veterans Scott Berkun and Bryan Zug, you'll learn how to make design easy. From managing egos, to rediscovering your powers to using organizational systems to your advantage, you'll quickly see better ways to think about your work and yourself.


We want to believe that our ideas will be adored and we will be asked to influence big decisions. But this is not how the real world works. What we call designing is mostly advising. We make suggestions to powerful people and they often ignore our expertise. Denying this reality makes design hard. If you want to find a better way, this book is for you.

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About the book

Full name Why Design Is Hard
Author Bryan Zug
Language English
Binding Book - Paperback
Date of issue 2024
Number of pages 118
EAN 9780983873198
ISBN 0983873194
Libristo code 46545773
Publishers Berkun Media
Weight 160
Dimensions 140 x 216 x 7
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