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What is e-business? - How the Internet Transforms Organizations

Language EnglishEnglish
Book Hardback
Book What is e-business? - How the Internet Transforms Organizations Feng Li
Libristo code: 04954732
Publishers John Wiley and Sons Ltd, August 2006
Based on fifteen years' experience teaching e-Business modules, Feng Li takes the reader through the... Full description
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Based on fifteen years' experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena. * A coherent introduction to e-business. * Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services. * Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues. * Supported by online lecturer and student resources, available soon.

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About the book

Full name What is e-business? - How the Internet Transforms Organizations
Author Feng Li
Language English
Binding Book - Hardback
Date of issue 2006
Number of pages 264
EAN 9781405125574
ISBN 1405125578
Libristo code 04954732
Publishers John Wiley and Sons Ltd
Weight 630
Dimensions 179 x 248 x 22

Categories

Economics, Finance, Business & Management > Business & Management > E-commerce: business aspects
Economics, Finance, Business & Management > Business & Management > Management & management techniques
Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises
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