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User-Driven Product Development

Name: User-Driven Product Development
Brand: Samfundslitteratur
SKU: 06441636
Price: 15559 HUF
Availability: InStock
Author: Kristina Risom Jespersen
ISBN: 9788759313374

Creating a User-Involving Culture

Kristina Risom Jespersen

Language

English

Book Paperback

Libristo code: 06441636

Publishers Samfundslitteratur, March 2008

User-driven product development is the art of interacting with users in all stages of the innovation... Full description

Libristo code: 06441636

103 b

15 559 Ft

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User-driven product development is the art of interacting with users in all stages of the innovation process. The quest for user-driven product development creates a collaborative mindset of user-involvement in new product projects. Users are to be regarded as valuable, knowledgeable and innovative resources to product development. The book starts with the design elements of a user-involving product development culture. Based on this, managers and students are invited to study the complexity and challenges of performing user-driven product development in organisations. The significant mechanisms of user-driven product development are described and discussed in detail and through generous use of examples and cases. The main themes of the book are: The framework of user-driven product development; Information competencies demanded by user-driven product development; How to collaborate with users about new product projects; The user-interacting potential of information and web technologies.