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Upside: Profiting from the Profound Demographic Shifts Ahead

Language EnglishEnglish
Book Hardback
Book Upside: Profiting from the Profound Demographic Shifts Ahead Kenneth W. Gronbach
Libristo code: 15521094
Publishers HarperCollins, April 2017
This lively and surprising book synthesizes reams of data to show how succeeding generations (Boomer... Full description
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8 513 Ft
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This lively and surprising book synthesizes reams of data to show how succeeding generations (Boomers, Gen-Xers, Millenials, and more) impact markets and economies. Whether you're an investor, marketer, executive, or entrepreneur, it will help you target promising trends, spot the potential for profits, and unlock hidden business opportunities.

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About the book

Full name Upside: Profiting from the Profound Demographic Shifts Ahead
Author Kenneth W. Gronbach, M. J. Moye
Language English
Binding Book - Hardback
Date of issue 2017
Number of pages 288
EAN 9780814434697
ISBN 081443469X
Libristo code 15521094
Publishers HarperCollins
Weight 498
Dimensions 62 x 90 x 8

Categories

Society & Social Sciences > Sociology & anthropology > Sociology > Population & demography
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Economics > Economic forecasting
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