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Comprehensive Public Relations Reader

Function and Practice

Language EnglishEnglish
Book Paperback
Book Comprehensive Public Relations Reader Bob Pritch Pritchard
Libristo code: 18032505
Publishers Cognella, Inc, August 2017
Featuring the original writing of noted experts in the field, and selected by educators and former p... Full description
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Featuring the original writing of noted experts in the field, and selected by educators and former public relations professionals, The Comprehensive Public Relations Reader gives students a comprehensive overview of public relations. A thoughtful blend of writing on the theoretical and the practical, background and application, this is an ideal text for introductory courses.

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About the book

Full name Comprehensive Public Relations Reader
Author Bob Pritch Pritchard, Jensen Moore
Language English
Binding Book - Paperback
Date of issue 2017
Number of pages 294
EAN 9781516508716
ISBN 1516508718
Libristo code 18032505
Publishers Cognella, Inc
Weight 689
Dimensions 152 x 229 x 16

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
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