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Strategic Management

Language EnglishEnglish
Book Paperback
Book Strategic Management Cole
Libristo code: 05095779
Publishers Cengage Learning EMEA, September 2003
Intended as an introduction to the theory and practice of strategic management, this book aims to en... Full description
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Intended as an introduction to the theory and practice of strategic management, this book aims to enable the reader to identify and make connections between the key features and the issues and choices that arise from them. The text is aimed at BA Business Studies but is expected to be used on ACCA (Management and strategy) and CIMA (Strategic Management Accountancy and Marketing). It is also suitable for students on postgraduate courses in management or business studies including the Diploma in Management Studies and introductory stages of MBA courses.

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About the book

Full name Strategic Management
Author Cole
Language English
Binding Book - Paperback
Date of issue 2003
Number of pages 256
EAN 9781844800872
ISBN 1844800873
Libristo code 05095779
Publishers Cengage Learning EMEA
Weight 466
Dimensions 172 x 245 x 16

Categories

Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Management & management techniques
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