Check order status
LIBRISTO
LIBROAMANTO
mandatory
Forgotten password
Become part of a community of book lovers from all over the world and get access to a whole bunch of benefits. Create an account for free
0
Free delivery for purchases over 19 990 Ft
DPD point 990 Ft DPD courier 1 190 Ft GLS point 1 190 Ft Hungarian Post 1 795 Ft Hungarian Post 1 690 Ft Hungarian Post 1 690 Ft FoxPost 1 190 Ft Packeta point 1 190 Ft GLS courier 1 690 Ft
phone Contact phoneHow to shop
Free shipping on orders over 19,990 Ft via Packeta, Fox Post Box, and DPD Collection Point

Strategic Brand Management

Language EnglishEnglish
Book Paperback
Book Strategic Brand Management Rosenbaum-Elliott
Libristo code: 19193245
Publishers Oxford University Press, August 2018
The only textbook that builds upon the traditional branding models to fully explore the emotional, s...
? points 225 b
33 551 Ft
In stock at our supplier Shipping in 14-21 days

Up to 30 days for returns

Customers also purchased

Top
Brand Portfolio Strategy David A Aaker / Book Paperback
common.buy 9 439 Ft
Luxury Strategy in Action Jonas Hoffmann / Book Hardback
common.buy 26 684 Ft
Oxford Handbook of Luxury Business Pierre-Yves Donzé / Book Hardback
common.buy 90 505 Ft
Coming soon
Metropolitan Luxury Eric Kuster / Book Hardback
common.buy 20 233 Ft
Luxury Brand Management in Digital and Sustainable Times, 4th Edition Gerald Mazzalovo / Book Hardback
common.buy 22 474 Ft
International Luxury Brand Strategy Pierre Xiao Lu / Book Paperback
common.buy 25 071 Ft
Top
CEO Excellence Carolyn Dewar / Book Paperback
common.buy 5 526 Ft

The only textbook that builds upon the traditional branding models to fully explore the emotional, social, and cultural impact real-world brands have on contemporary consumers.

Actress & Polyglot
EWA KASP for
Play video
Ewa Kasp
Libristo has the largest selection of foreign-language books. That’s why I buy my books there.

About the book

Full name Strategic Brand Management
Author Rosenbaum-Elliott, Richard (Professor Emeritus of Marketing and Consumer Research, University of Bath, School of Management), Larry (International Con
Language English
Binding Book - Paperback
Date of issue 2018
Number of pages 368
EAN 9780198797807
ISBN 9780198797807
Libristo code 19193245
Publishers Oxford University Press
Weight 782
Dimensions 188 x 245 x 18

Categories

Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Sales & marketing
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's address

You might also be interested in

Top
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition Kevin Lane Keller / Book Paperback
common.buy 36 717 Ft
New Strategic Brand Management J N Kapferer / Book Paperback
common.buy 24 443 Ft
Top
The Design of Everyday Things Donald Arthur Norman / Book Paperback
common.buy 7 257 Ft
Top
Building a StoryBrand Donald Miller / Book Paperback
common.buy 6 169 Ft
Strategic Brand Management, 3rd Edition CHERNEV / Book Paperback
common.buy 26 175 Ft
Top
Essential Grammar in Use - British English Raymond Murphy / Book Paperback
common.buy 11 541 Ft
ISE Advertising and Promotion: An Integrated Marketing Communications Perspective BELCH / Book Paperback
common.buy 30 953 Ft
Clash of Civilizations and the Remaking of World Order Samuel P. Huntington / Book Paperback
common.buy 5 971 Ft
New One Minute Manager Kenneth Blanchard / Book Paperback
common.buy 3 913 Ft
GCOM Gateway to Maturita A1+ Student's Book Pack David Spencer / Book Paperback
common.buy 6 016 Ft
Top
Blue Ocean Strategy, Expanded Edition W. Chan Kim / Book Hardback
common.buy 10 033 Ft
Japanese Akita. Japanese Akita Dog Complete Owners Manual. Asia Moore / Book Paperback
common.buy 5 704 Ft
Top
From Crook to Cook Snoop Dogg / Book Hardback
common.buy 7 930 Ft
Advanced Brand Management -- 3rd Edition Paul Temporal / Book Hardback
common.buy 13 575 Ft
Brand Management Heding / Book Paperback
common.buy 25 487 Ft
Marketing Strategy and Competitive Positioning Graham Hooley / Book Paperback
common.buy 78 632 Ft
Top
Oxford History of Britain Kenneth O. Morgan / Book Paperback
common.buy 6 570 Ft
The Strategist's Handbook Tools, templates, and best practices across the strategy process (Hardback) Galpin / Book Hardback
common.buy 40 333 Ft
Emotional Branding Marc Gobe / Book Paperback
common.buy 7 139 Ft
Top
The Way of Kings Brandon Sanderson / Book Paperback
common.buy 4 062 Ft
Charters of Glastonbury Abbey S. E. Kelly / Book Hardback
common.buy 65 835 Ft
Top
Spellcrafting Arin Murphy-Hiscock / Book Hardback
common.buy 5 763 Ft
Consumer Behavior S. Michael / Book Paperback
common.buy 17 948 Ft
Japanese Knitting Stitches from Tokyo's Kazekobo Studio Yoko Hatta / Book Paperback
common.buy 5 971 Ft

Login

Log in to your account. Don't have a Libristo account? Create one now!

 
mandatory
mandatory
Forgotten password

Don’t have an account? Discover the benefits of having a Libristo account!

With a Libristo account, you'll have everything under control.

Create a Libristo account
Book advisor Libroamiko
Hi, I'm Libroamiko, can I help?