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Clave de la Venta, La

Language SpanishSpanish
Book Paperback
Book Clave de la Venta, La Jeffrey Lipsius
Libristo code: 16041702
Publishers URANO PUB INC, August 2017
.Un libro de ventas a través de una historia narradaconvincentemente.El libro parte de la base de qu... Full description
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.Un libro de ventas a través de una historia narradaconvincentemente.El libro parte de la base de que los tiempos en los que había que"venderle" algo a alguien ya ha pasado, se acabó, esa idea nofunciona. El problema no es del vendedor. Lo que los compradoresnecesitan de los vendedores es saber cuál es el objetivo de la venta.Y ?cuál es el objetivo de la venta? Es muy simple: hacer que tequieran comprar.Para transmitir mejor este concepto y que se entienda y se puedaaplicar fácilmente, el autor recurre a una amena historia de ficciónprotagonizada por un formador de vendedores de una gran empresa que,al primero que tiene que convencer del cambio de mentalidad, es a supropio jefe.

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About the book

Full name Clave de la Venta, La
Author Jeffrey Lipsius
Language Spanish
Binding Book - Paperback
Date of issue 2017
Number of pages 192
EAN 9788492921713
ISBN 8492921714
Libristo code 16041702
Publishers URANO PUB INC
Weight 249
Dimensions 130 x 211 x 15

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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