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Social Networking

Name: Social Networking
Brand: Scarecrow Press
SKU: 04928425
Price: 18669 HUF
Availability: InStock
Author: Jay Liebowitz
ISBN: 9780810858572

The Essence of Innovation

Jay Liebowitz

Language

English

Book Paperback

Libristo code: 04928425

Publishers Scarecrow Press, March 2007

Social network analysis (SNA) is a technique that is used to determine knowledge flows and gaps in m... Full description

Libristo code: 04928425

125 b

18 669 Ft

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Social network analysis (SNA) is a technique that is used to determine knowledge flows and gaps in mapping social networks for various knowledge types. Social Networking: The Essence of Innovation discusses how social networking and SNA can influence innovation in an organization through the presentation of a broad range of concepts, examples, and case studies. The book's initial chapters deal with developing personal knowledge networks, linking social networking to innovation and strategic intelligence, and exploring synergies among knowledge management, business intelligence, and competitive intelligence. The introduction, an overview of social network analysis, is followed by case studies and an exploration of applications, including knowledge mapping and the analysis of organizations. Software systems devoted to these areas are described, citing results achieved, and a final chapter takes a look at future prospects, making this an essential tool for managers, executives, business analysts, educators, and strategic planners.