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Second Generation Car-Sharing

Name: Second Generation Car-Sharing
Brand: Sudwestdeutscher Verlag Fur Hochschulschriften AG
SKU: 07087666
Price: 33827 HUF
Availability: InStock
Author: Bodo Schwieger
ISBN: 9783838126388

Developing a New Mobility Services Target Groups and Service Characteristics

Bodo Schwieger

Language

English

Book Paperback

Libristo code: 07087666

Publishers Sudwestdeutscher Verlag Fur Hochschulschriften AG, September 2011

Dr. Bodo Schwieger describes the implementation and evaluation of an innovative service: One-Way and... Full description

Libristo code: 07087666

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Dr. Bodo Schwieger describes the implementation and evaluation of an innovative service: One-Way and Open-End Car-Sharing. A field test offered gasoline vehicles in a One-Way rental scheme within an urban environment: 25 Smart vehicles were based at 8 stations and available to 4,000 car-sharing customers. This service is being analyzed for efficiency and customer reactions. In a second step, other car-sharing companies in Hamburg (Germany), Seattle (Washington), Kyoto and Tokyo (Japan) are analyzed for their approaches to improving their services. Car-sharing has recently become a highly relevant topic with the fast expansion of major providers such as car2go, DriveNow and Quicar. The author applies the methods of service engineering . This approach combines technological competence, marketing know-how and customer analysis. This book delivers densely accumulated information for anyone who is involved in introducing and developing new services, either within transportation or related branches. The book is based on the author s dissertation at the Technical University of Berlin.

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About the book

Full name Second Generation Car-Sharing

Author Bodo Schwieger

Language

English

Binding Book - Paperback

Date of issue 2011

Number of pages 320

EAN 9783838126388

ISBN 3838126386

Libristo code 07087666

Publishers Sudwestdeutscher Verlag Fur Hochschulschriften AG

Weight 472

Dimensions 152 x 229 x 18

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