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Resisting McDonaldization

Language EnglishEnglish
Book Paperback
Book Resisting McDonaldization Barry Smart
Libristo code: 04685727
Publishers SAGE Publications Inc, April 1999
George Ritzer's McDonaldization thesis argued that contemporary life is succumbing to the standardiz... Full description
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19 190 Ft
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George Ritzer's McDonaldization thesis argued that contemporary life is succumbing to the standardization, flexibility and practicability of fast-food service. This book brings together specially commissioned papers by leading social and cultural analysts to engage in a critical appraisal of the thesis. The contributors discuss the roots of the thesis, the rationalization of late modern life, the effects of increasing cultural commodification, the continuing prominence of American cultural and economic imperialism and the impact of globalization on social and cultural life. The strengths and weaknesses of the McDonaldization thesis are clearly evaluated and the irrational consequences of rationalization are pinpointed and critically developed. The book enlarges our understanding of how everyday life is structured by new standards of bureaucratic control and performance-related criteria and plays a major role in illuminating how identity and practice are structured today. The volume concludes with a response from George Ritzer.

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About the book

Full name Resisting McDonaldization
Author Barry Smart
Language English
Binding Book - Paperback
Date of issue 1999
Number of pages 272
EAN 9780761955184
ISBN 0761955186
Libristo code 04685727
Weight 402
Dimensions 159 x 235 x 16
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