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Public Relations

Language EnglishEnglish
Book Paperback
Book Public Relations AL BAINES ET
Libristo code: 04145367
Publishers Taylor & Francis Ltd, November 2003
A guide to public relations management. It provides a comprehensive analysis and explanation of a ra... Full description
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A guide to public relations management. It provides a comprehensive analysis and explanation of a range of PR techniques, spanning both inhouse and agency practice. It presents the core strategies for successful PR combining this with advice on implementation and the everyday techniques that every PR person needs to grasp.

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About the book

Full name Public Relations
Author AL BAINES ET
Language English
Binding Book - Paperback
Date of issue 2003
Number of pages 456
EAN 9780750657242
ISBN 0750657243
Libristo code 04145367
Publishers Taylor & Francis Ltd
Weight 864
Dimensions 188 x 246 x 23

Categories

Educational purpose qualifiers > For specific national educational curricula > For UK educational curricula > For UK vocational courses
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Educational purpose qualifiers > For all educational levels > For vocational / professional education
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