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Public Relations Case Studies from Around the World (2nd Edition)

Language EnglishEnglish
Book Paperback
Book Public Relations Case Studies from Around the World (2nd Edition) Jean Valin
Libristo code: 18094682
Publishers Peter Lang Publishing Inc, July 2017
The case studies in this book, many of which have won national or international awards, represent an... Full description
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The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. They include "best practices" of multinational corporations, non-governmental organizations and governmental agencies around the world.

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About the book

Full name Public Relations Case Studies from Around the World (2nd Edition)
Author Jean Valin, John Paluszek, Judy Vanslyke Turk
Language English
Binding Book - Paperback
Date of issue 2017
Number of pages 386
EAN 9781433134548
ISBN 1433134543
Libristo code 18094682
Publishers Peter Lang Publishing Inc
Weight 574
Dimensions 243 x 161 x 28

Categories

Language & Linguistics > Language: reference & general > Writing & editing guides
Reference, Information & Interdisciplinary subjects > Interdisciplinary studies > Communication studies
Economics, Finance, Business & Management > Business & Management
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