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Play Bigger

How Pirates, Dreamers, and Innovators Create New Markets, Slay the Competition, and Run Off With All the Money

Language EnglishEnglish
Book Hardback
Book Play Bigger Al Ramadan
Libristo code: 10969841
Publishers HarperBusiness, June 2016
The founders of a respected Silicon Valley advisory firm study legendary category-creating companies... Full description
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The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design.Winning today isn't about beating the competition at the old game. It's about inven

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About the book

Full name Play Bigger
Author Al Ramadan, Dave Peterson, Christopher Lochhead, Kevin Maney
Language English
Binding Book - Hardback
Date of issue 2016
Number of pages 320
EAN 9780062407610
ISBN 0062407619
Libristo code 10969841
Publishers HarperBusiness
Weight 427
Dimensions 152 x 229 x 27

Categories

Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Entrepreneurship
Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises
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