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Persuade - The 4-Step Process to Influence People and Decisions

Language EnglishEnglish
Book Hardback
Book Persuade - The 4-Step Process to Influence People and Decisions Andres Lares
Libristo code: 33241722
Publishers John Wiley & Sons Inc, August 2021
Transform your ability to persuade and negotiate with this practical new resourceIn Persuade: The 4-... Full description
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Transform your ability to persuade and negotiate with this practical new resourceIn Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting.In this important book you'll discover:* Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions* Real world examples and practical exercises to illustrate and practice the concepts discussed* A fun yet rigorous approach of a complex subject that can be practically applied in any business situationPersuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.

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About the book

Full name Persuade - The 4-Step Process to Influence People and Decisions
Language English
Binding Book - Hardback
Date of issue 2021
Number of pages 256
EAN 9781119778516
ISBN 1119778514
Libristo code 33241722
Weight 456
Dimensions 235 x 160 x 25
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