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Orchestrating Success - Improve Control of the Business with Sales & Operations Planning

Name: Orchestrating Success - Improve Control of the Business with Sales & Operations Planning
Brand: John Wiley & Sons Inc
SKU: 04887713
Price: 19983 HUF
Availability: InStock
Author: Richard C. Ling
ISBN: 9780471132271

Richard C. Ling

Walter E. Goddard

Language

English

Book Hardback

Libristo code: 04887713

Publishers John Wiley & Sons Inc, June 1992

The authors present a dynamic approach to effectively link sales and marketing planning directly to... Full description

Libristo code: 04887713

136 b

19 983 Ft

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The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.