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Multinationals on the Periphery

Name: Multinationals on the Periphery
Brand: Springer Palgrave Macmillan
SKU: 02966762
Price: 21754 HUF
Availability: InStock
Author: G. Benito
ISBN: 9781349543069

G. Benito

R. Narula

Language

English

Book Paperback

Libristo code: 02966762

Publishers Springer Palgrave Macmillan, November 2006

Multinational enterprises do not regard all locations as being equivalent. Smaller economies and les... Full description

Libristo code: 02966762

145 b

21 754 Ft

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Multinational enterprises do not regard all locations as being equivalent. Smaller economies and less-developed countries are not as attractive because of a limited market size or lack of proximity to other locations. This book focuses on how multinational activity to and from peripheral economies differs from their activity in core economies.