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Multimodality and Genre
A Foundation for the Systematic Analysis of Multimodal Documents
Language
English
English
Book
Hardback
Analysing Multimodal Documents presents the first systematic, corpus-based, and theoretically rigoro...
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Libristo code: 04550953
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Analysing Multimodal Documents presents the first systematic, corpus-based, and theoretically rigorous approach to the description and analysis of multimodal documents. John Bateman introduces researchers and advanced students to a linguistically-based method of analysis that shows how different modes of expression--including language, rhetoric, images, typography, colour and space--go together to make up a document with a recognizable genre. The author draws upon both academic research and concrete experience of how designers and production teams put documents together.
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About the book
Full name
Multimodality and Genre
Author
John Bateman
Language
English
English
Binding
Book - Hardback
Date of issue
2008
Number of pages
312
EAN
9780230002562
ISBN
0230002560
Libristo code
04550953
Publishers
PALGRAVE MACMILLAN
Weight
540
Dimensions
140 x 216 x 28
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