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Marketing Intelligent Systems Using Soft Computing

Managerial and Research Applications

Language EnglishEnglish
Book Paperback
Book Marketing Intelligent Systems Using Soft Computing Jorge Casillas
Libristo code: 01659943
Publishers Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, November 2012
These days it is more essential than ever to develop ad hoc knowledge discovery in databases (KDD) a... Full description
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These days it is more essential than ever to develop ad hoc knowledge discovery in databases (KDD) applications for the resolution of information and decision-taking problems in marketing. This book explains soft computing methods that are fit for the purpose.

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About the book

Full name Marketing Intelligent Systems Using Soft Computing
Author Jorge Casillas, Francisco José Martínez López
Language English
Binding Book - Paperback
Date of issue 2012
Number of pages 478
EAN 9783642265259
ISBN 3642265251
Libristo code 01659943
Publishers Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Weight 747
Dimensions 155 x 235 x 27

Categories

Technology, Engineering, Agriculture > Electronics & communications engineering > Electronics engineering > Automatic control engineering > Robotics
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Mathematics & Science > Mathematics > Applied mathematics
Technology, Engineering, Agriculture > Technology: general issues > Maths for engineers
Computing & Information Technology > Graphical & digital media applications > Computer-aided design (CAD)
Computing & Information Technology > Computer science > Artificial intelligence
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