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Market-Oriented Disinformation Research

Language EnglishEnglish
Book Hardback
Book Market-Oriented Disinformation Research Carlos Diaz Ruiz
Libristo code: 47016969
Publishers Taylor & Francis Ltd, April 2025
This volume explores the spread of false or misleading information online through the lens of market... Full description
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This volume explores the spread of false or misleading information online through the lens of marketing theory and consumer research. The book is a must-read for scholars in journalism, media studies, and political communication, as well as policymakers interested in the democratic governance of social media platforms.

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About the book

Full name Market-Oriented Disinformation Research
Author Carlos Diaz Ruiz
Language English
Binding Book - Hardback
Date of issue 2025
Number of pages 198
EAN 9781032828541
ISBN 1032828544
Libristo code 47016969
Publishers Taylor & Francis Ltd
Weight 590
Dimensions 156 x 234

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Web-marketing
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Business & Management > Business ethics & social responsibility
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