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Internet et performance de l'entreprise

Language FrenchFrench
Book Paperback
Book Internet et performance de l'entreprise Kalika
Libristo code: 34167691
Comment obtenir des résultats satisfaisants par l'utilisation d'Internet au sein de l'entreprise ? P... Full description
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Comment obtenir des résultats satisfaisants par l'utilisation d'Internet au sein de l'entreprise ? Pour répondre à cette préoccupation managériale, le cadre d'analyse mobilisé dans cet ouvrage met en lumière la cohérence entre l'utilisation de l'Internet, l'activité de l'entreprise, l'organisation, les technologies et les compétences. L'étude de la stratégie Internet de 123 entreprises du secteur du tourisme français suggère l'existence d'un lien particulièrement significatif entre la cohérence des choix organisationnels et la performance de l'entreprise liée à Internet.

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About the book

Full name Internet et performance de l'entreprise
Author Kalika, Rival
Language French
Binding Book - Paperback
Number of pages 322
EAN 9782296069398
Libristo code 34167691
Weight 510
Dimensions 160 x 240 x 17

Categories

Lifestyle, Hobbies & Leisure > Travel & holiday
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