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Internationalisation and Mode Switching

Performance, Strategy and Timing

Language EnglishEnglish
Book Paperback
Book Internationalisation and Mode Switching Uwe Sachse
Libristo code: 01783945
Publishers Springer Fachmedien Wiesbaden, November 2011
Managing an international operation is seen by many as one of the most challenging activities in an... Full description
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Managing an international operation is seen by many as one of the most challenging activities in an enterprise. Uwe Sachse offers substantial answers to the question of how companies behave after they have entered a particular foreign market. The results of the empirical study show that the mode switch is an important option for improving performance in foreign markets. Uwe Sachse shows that, over the duration of foreign business activity, companies pursue characteristic internationalisation pathways through their choice of mode.

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About the book

Full name Internationalisation and Mode Switching
Author Uwe Sachse
Language English
Binding Book - Paperback
Date of issue 2011
Number of pages 418
EAN 9783834931306
ISBN 3834931306
Libristo code 01783945
Publishers Springer Fachmedien Wiesbaden
Weight 565
Dimensions 148 x 210 x 23

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Knowledge management
Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises > Multinationals
Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Business mathematics & systems
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