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Intelligent Innovation

Name: Intelligent Innovation
Brand: J Ross Publishing
SKU: 05032127
Price: 19899 HUF
Availability: InStock
Author: John A. Cogliandro
ISBN: 9781932159615

Steps to Achieving a Competitive Edge

John A. Cogliandro

Language

English

Book Hardback

Libristo code: 05032127

Publishers J Ross Publishing, February 2007

This superb volume explains the importance of the application of innovation throughout the lifecycle... Full description

Libristo code: 05032127

133 b

19 899 Ft

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This superb volume explains the importance of the application of innovation throughout the lifecycle of a product or service, from initial development to end of line customer delivery. Using extensive worldwide studies of blockbuster products and successful business models, this volume provides an easy-to-implement four-step process for achieving success with a new product. "Intelligent Innovation" also presents current strategies and tools to make efficient and integrated decisions, manage finite resources, turn limitations and set-backs into opportunities, evaluate risks, and create a productive and innovative working environment. It also includes more than 50 case studies of businesses that have made innovation the key to their growth.