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Innovative Stakeholder Engagement

Name: Innovative Stakeholder Engagement
Brand: Taylor & Francis Ltd
SKU: 04846904
Price: 19421 HUF
Availability: InStock
Author: David Cooperrider
ISBN: 9781783530151

A Special Theme Issue of the Journal of Corporate Citizenship (Issue 36)

David Cooperrider

Language

English

Book Paperback

Libristo code: 04846904

Publishers Taylor & Francis Ltd, December 2009

This issue features some of the smartest thinking in the world as it relates to the innovation-creat... Full description

Libristo code: 04846904

130 b

19 421 Ft

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This issue features some of the smartest thinking in the world as it relates to the innovation-creating potential of a stakeholder view of the firm. It's a changing world out there, and we hope this issue provides a sense that it's time to seize this moment. Corporate citizenship is entering a new phase. We are seeing a coming together of a shareholder view of the firm and a stakeholder view of the firm. We are seeing a shift from stakeholder engagement as defensive and risk-reducing, to creative and innovation-producing - what we call 'generativity'.