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Identifying Consumption

Name: Identifying Consumption
Brand: Temple University Press,U.S.
SKU: 05087512
Price: 11232 HUF
Availability: InStock
Author: Robert Dunn
ISBN: 9781592138708

Subjects and Objects in Consumer Society

Robert Dunn

Language

English

Book Paperback

Libristo code: 05087512

Publishers Temple University Press,U.S., June 2008

"Identifying Consumption" illustrates how an individual's buying habits are shaped by the dynamics o... Full description

Libristo code: 05087512

75 b

11 232 Ft

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"Identifying Consumption" illustrates how an individual's buying habits are shaped by the dynamics of the consumer marketplace - and thus how consumption and identity inform each other. Robert Dunn brings together the various theories of spending and develops a mode of analysis concentrating on the individual subjectivity of consumption. By doing so, he addresses how we spend and its relationship with status and lifestyle. Dunn provides a comprehensive guide to the study of modern consumer behaviour before summarizing and critiquing the major theories of consumption. At this juncture, he proposes a method of analysis that focuses on the significance of status and lifestyle in social relations that can help explain how the consumer marketplace is shaped. He concludes by raising issues about different ways of consuming and the relationship between consumption and identity.