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Ideas Que Pegan

Language SpanishSpanish
Book Paperback
Book Ideas Que Pegan CHIP HEATH
Libristo code: 12986762
Publishers LID, November 2015
Poco importa si eres consejero delegado o ama de casa, todo el mundotiene ideas que necesita comunic... Full description
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Poco importa si eres consejero delegado o ama de casa, todo el mundotiene ideas que necesita comunicar y con las que convencer o influiren una decisión: un lanzamiento, una nueva estrategia para su jefe oinculcarle valores a sus hijos y aunque sea duro y complicadotransformar la manera de pensar y actuar de los demás, se puede lograr siguiendo las pautas de este libro. Edición en castellano de una delas obras situadas entre primeros puestos de la lista de los librosmás vendidos de Business Week, Wall Street Journal y New York Times.Traducido a más de 25 idiomas. Dirigido no sólo a los profesionalesdel marketing, creativos, ejecutivos de cuentas del mundo de lapublicidad, directores de comunicación y directivos en general, sino a cualquiera que quiera comunicar de manera efectiva y hacer que susmensajes lleguen y peguen. Un libro ameno, original y divertido llenode ejemplos

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About the book

Full name Ideas Que Pegan
Author CHIP HEATH, DAN HEATH
Language Spanish
Binding Book - Paperback
Date of issue 2016
Number of pages 298
EAN 9788416624607
ISBN 8416624607
Libristo code 12986762
Publishers LID
Weight 408
Dimensions 152 x 229 x 16

Categories

Economics, Finance, Business & Management > Economics > Macroeconomics
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