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Grasping Globalization

Its Impact and Your Corporate Response

Language EnglishEnglish
Book Paperback
Book Grasping Globalization John L Manzella
Libristo code: 07419622
Publishers Manzella Trade Communications, Inc., October 2005
In our ultra-competitive world of new global realities, succeeding in business isn't easy. It requir... Full description
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In our ultra-competitive world of new global realities, succeeding in business isn't easy. It requires tough decisions that sometimes involve moving factories to China or outsourcing services to India. But in our current environment of fear and suspicion, these responses often create even more difficulties when poorly communicated to the media, policymakers, employees and investors. The result: bad press, policymakers running for cover, low employee morale and decreased investor confidence. Grasping Globalization reveals: 1) the real impact of globalization, 2) myths about outsourcing and job losses, and 3) how executives can more effectively communicate their corporate responses to achieve greater understanding, acceptance and support.

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About the book

Full name Grasping Globalization
Language English
Binding Book - Paperback
Date of issue 2005
Number of pages 140
EAN 9780926566064
ISBN 9780926566064
Libristo code 07419622
Weight 213
Dimensions 152 x 229 x 8
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