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Target Costing Im Direct Banking
Kosten- Und Kundenorientierte Entwicklung Von Direct-Banking-Produkten
Language
German
German
Book
Paperback
Patrick Knust zeigt, dass mit Hilfe des Target Costing eine integrierte kosten- und kundenorientiert...
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Libristo code: 03620591
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Patrick Knust zeigt, dass mit Hilfe des Target Costing eine integrierte kosten- und kundenorientierte Entwicklung von Direct-Banking-Produkten unterstützt werden kann, und überprüft die erfolgreiche Anwendbarkeit und die praktische Umsetzung des Ansatzes an Hand einer Fallstudie bei der comdirect bank AG.
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About the book
Full name
Target Costing Im Direct Banking
Author
Patrick Knust
Language
German
German
Binding
Book - Paperback
Date of issue
2002
Number of pages
249
EAN
9783824476596
ISBN
3824476592
Libristo code
03620591
Publishers
Deutscher Universitätsverlag
Weight
331
Dimensions
148 x 210 x 15
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