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Free shipping on orders over 19,990 Ft via Packeta, Fox Post Box, and DPD Collection Point
Language
German
German
Book
Paperback
Die Eventbranche braucht sich über mangelnde Aufträge nicht zu beklagen. Allerdings hat in den verga...
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Libristo code: 09521816
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Die Eventbranche braucht sich über mangelnde Aufträge nicht zu beklagen. Allerdings hat in den vergangenen Jahren ein harter Auslesewettbewerb mittelmäßige Agenturen ausgesiebt. Die übrig gebliebenen Platzhirsche setzen immer mehr auf Social Media, um die Reichweite ihrer Veranstaltungen zu erhöhen. Die meisten Veranstalter vertrauen dabei auf Facebook, Twitter folgt auf Rang zwei. Auch wenn die Auftragslage gut ist, ist nicht alles Gold, was glänzt. Die Eventbranche vermisst bei ihren Auftraggebern eine auf Langfristigkeit angelegte Event-Strategie.
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About the book
Full name
Event-Marketing
Author
Harald Reil
Language
German
German
Binding
Book - Paperback
Date of issue
2015
Number of pages
16
EAN
9783737960762
ISBN
3737960763
Libristo code
09521816
Publishers
Gbi-Genios Verlag
Weight
50
Dimensions
178 x 254 x 2
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