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Erfolgsfaktor Service

Name: Erfolgsfaktor Service
Brand: Deutscher Universitätsverlag
SKU: 01757331
Price: 26327 HUF
Availability: InStock
Author: Andreas Mann
ISBN: 9783824468034

Strategisches Servicemanagement Im Nationalen Und Internationalen Marketing

Andreas Mann

Language

German

Book Paperback

Libristo code: 01757331

Publishers Deutscher Universitätsverlag, October 1998

Andreas Mann präsentiert eine detaillierte Analyse der strategischen Wirkung des Service als eigenst...

Libristo code: 01757331

175 b

26 327 Ft

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Andreas Mann präsentiert eine detaillierte Analyse der strategischen Wirkung des Service als eigenständiges Marketinginstrument, des Einflusses von Service auf den Unternehmenserfolg sowie der Erfolgsfaktoren des Servicemanagements.