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Entrepreneurial Cognition

Name: Entrepreneurial Cognition
Brand: Saint Philip Street Press
SKU: 33354711
Price: 13497 HUF
Availability: InStock
Author: Dean a Shepherd
ISBN: 9781013290725

Exploring the Mindset of Entrepreneurs

Dean a Shepherd

Holger Patzelt

Language

English

Book Paperback

Libristo code: 33354711

Publishers Saint Philip Street Press, October 2020

This open access book investigates the inter-relationship between the mind and a potential opportuni... Full description

Libristo code: 33354711

90 b

13 497 Ft

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This open access book investigates the inter-relationship between the mind and a potential opportunity to explore the psychology of entrepreneurship. Building on recent research, this book offers a broad scope investigation of the different aspects of what goes on in the mind of the (potential) entrepreneur as he or she considers the pursuit of a potential opportunity, the creation of a new organization, and/or the selection of an entrepreneurial career. This book focuses on individuals as the level of analysis and explores the impact of the organization and the environment only inasmuch as they impact the individual's cognitions. Readers will learn why some individuals and managers are able to able to identify and successfully act upon opportunities in uncertain environments while others are not. This book applies a cognitive lens to understand individuals' knowledge, motivation, attention, identity, and emotions in the entrepreneurial process.

This work was published by Saint Philip Street Press pursuant to a Creative Commons license permitting commercial use. All rights not granted by the work's license are retained by the author or authors.