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Dynamic Competitive Strategy

Language EnglishEnglish
Book Hardback
Book Dynamic Competitive Strategy TONY GRUNDY
Libristo code: 16735126
Publishers Taylor & Francis Ltd, December 2017
Dynamic Competitive Strategy by best –selling author Dr Tony Grundy casts a radically new light on C... Full description
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Dynamic Competitive Strategy by best –selling author Dr Tony Grundy casts a radically new light on Competitive Strategy by showing you the dynamic dimension of existing strategy tools and new ones created to deal with rapid innovation and turbulent change.

He shows us refreshing and challenging ways of developing strategy, including:

  • Agile approaches to Strategy and Planning

  • The art of the Cunning Plan –with 101 ways of being innovative

  • The alien approach: how might an alien see your industry and business?

  • A whole new set of dynamic strategy tools

  • Scenario storytelling and the art of mental time travel

  • How emotional value can leverage competitive advantag

  • Dynamic stakeholder analysis and influencing

He also includes case studies of Arsenal, Brexit, Dyson, Metrobank, Tesco, the

infamous honey badger and others from everyday life.

This book provides an overall theory and a wealth of practical guidance

based on 30 years of Strategy Consulting and Management Research and

Teaching that will transform your thinking about strategy. Tony truly "turns

strategy upside down," as he does on the cover.

 

 

 

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About the book

Full name Dynamic Competitive Strategy
Author TONY GRUNDY
Language English
Binding Book - Hardback
Date of issue 2017
Number of pages 278
EAN 9781138081086
ISBN 9781138081086
Libristo code 16735126
Publishers Taylor & Francis Ltd
Weight 566
Dimensions 240 x 163 x 25

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management: leadership & motivation
Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Organizational theory & behaviour
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