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Digital Metrics Field Guide
The Definitive Reference for Brands Using the Web, Social Media, Mobile Media, or Email
Language
English
English
Book
Paperback
Suitable for brands of any size that advertise, market or engage with their customers and prospects...
Full description
Libristo code: 06315518
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Suitable for brands of any size that advertise, market or engage with their customers and prospects through email, the Web, mobile or social, this book is published in association with the American Advertising Research Foundation, does just that.
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About the book
Full name
Digital Metrics Field Guide
Author
Stephen D. Rappaport
Language
English
English
Binding
Book - Paperback
Date of issue
2015
Number of pages
320
EAN
9789063693770
ISBN
906369377X
Libristo code
06315518
Publishers
BIS Publishers B.V.
Weight
1200
Dimensions
218 x 283 x 26
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