Free shipping on orders over 19,990 Ft via Packeta, Fox Post Box, and DPD Collection Point

Check order status

Become part of a community of book lovers from all over the world and get access to a whole bunch of benefits. Create an account for free

Free delivery for purchases over 19 990 Ft

DPD courier 1 190 Ft Post 1 795 Ft Post 1 690 Ft Post 1 690 Ft GLS point 1 390 Ft FoxPost 1 190 Ft Packeta point 1 190 Ft DPD point 990 Ft GLS courier 1 790 Ft

Contact

How to shop

Help

My account

▸ Empty :-(

Free shipping on orders over 19,990 Ft via Packeta, Fox Post Box, and DPD Collection Point

Data, Expert Knowledge and Decisions

Name: Data, Expert Knowledge and Decisions
Brand: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
SKU: 06621166
Price: 39688 HUF
Availability: InStock
Author: Wolfgang A. Gaul
ISBN: 9783642734915

Wolfgang A. Gaul

Martin Schader

Language

English

Book Paperback

Libristo code: 06621166

Publishers Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, January 2012

Cross-disciplinary research on how computer-assisted decision making can be supported by sophisticat... Full description

Libristo code: 06621166

271 b

39 688 Ft

In stock at our supplier Shipping in 5-8 days

30-day return policy

Customers also purchased

Life - tome 6 Keiko Suenobu

Paperback

3 416 Ft

Zauberhaft gefilzt: Weihnachts-Wichtel, Elfen & Co. ganz einfach aus Märchenwolle filzen Lydia Schade-Fox

Paperback

4 982 Ft

Pharmacognosy and Phytochemistry: Principles, Tech niques, and Clinical Applications Shailendra S Gurav

Hardback

74 190 Ft

Literaturprojekt zu Der Buchstabenbaum; . Sandy Willems-van der Gieth

Sheet

6 637 Ft

Die Pflanzenwelt vor dem Erscheinen des Menschen G. von Saporta

Paperback

13 833 Ft

Aux 4 Vents - La rentrée d'Aglaé CALOUAN

Paperback

6 318 Ft

Illustrated guide of insects and mites on vegetable Ryckewaert

Paperback

7 108 Ft

HALLOWEEEN ANNA CANYELLES

Hardback

2 755 Ft

El Dilema de la Primera Cita Jane B. Mason

Hardback

7 756 Ft

Meeple Circus

Game

13 731 Ft

LAST GAME 7 SHINOBU AMANO

Paperback

3 490 Ft

El asesino de Green River JEFF JENSEN

Paperback

8 795 Ft

Anthony Noll und der goldene Zeigefinger Francis Linz

Paperback

3 915 Ft

Cross-disciplinary research on how computer-assisted decision making can be supported by sophisticated data analysis techniques and recent developments in knowledge-based systems research are described in this volume, with emphasis on marketing applications. Aspects dealt with include market-share analysis (spreadsheet based), media planning, stochastic market modelling, marketing data analysis and new product introduction management (all knowledge-based, partly using PROLOG). These contributions emphasize links between decision support, expert knowledge research and marketing. Other application areas are debt and credit management and personnel disposition (KEE based), portfolio management (PROLOG based) and vehicle scheduling. Concrete interconnections between data analysis and marketing can be seen in the contributions on classification and unfolding of market data, market segmentation by forced classification, conjoint analysis applications, ideal point product mapping, MDS in telecommunications pricing and multi-mode marketing data evaluations.