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Consumer Vulnerability
Language
English
English
Book
Paperback
This book demonstrates that marketing scholarship has much to contribute to our understanding of con...
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Libristo code: 25357104
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174 b
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This book demonstrates that marketing scholarship has much to contribute to our understanding of consumer vulnerability and potential solutions. It brings to the fore ways in which so‐called vulnerable consumers navigate various marketplace and se
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About the book
Full name
Consumer Vulnerability
Author
Kathy Hamilton, Susan Dunnett, Maria Piacentini
Language
English
English
Binding
Book - Paperback
Date of issue
2019
Number of pages
190
EAN
9780367891732
ISBN
0367891735
Libristo code
25357104
Publishers
Taylor & Francis Ltd
Weight
386
Dimensions
246 x 174 x 15
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