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Consumer behaviour

Language EnglishEnglish
Book Paperback
Book Consumer behaviour Harsha Ramani
Libristo code: 19185722
Publishers LAP Lambert Academic Publishing, November 2017
This book is based on consumer behaviour. It contain stages of consumer behaviour. Different models... Full description
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12 436 Ft
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This book is based on consumer behaviour. It contain stages of consumer behaviour. Different models of consumer behaviour and consumer decision making models. This books is based on theoritical framework of consumer behaviour. It contains 4 chapters. I.e. 1. Introduction of consumer behaviour 2. Theoretical framework of consumer behaviour 3. Influence of consumer behaviour and 4. Models of consumer behaviour.

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About the book

Full name Consumer behaviour
Author Harsha Ramani
Language English
Binding Book - Paperback
Date of issue 2018
Number of pages 80
EAN 9786137425916
Libristo code 19185722
Weight 137
Dimensions 150 x 220 x 5
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