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Competitive Intelligence

Strategische Wettbewerbsvorteile erzielen durch systematische Konkurrenz-, Markt- und Technologieanalysen

Language GermanGerman
Book Paperback
Book Competitive Intelligence Rainer Michaeli
Libristo code: 01662240
Publishers Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, November 2012
Der Band führt in Konzepte, Techniken und Anwendung der Competitive Intelligence ein: für Recherchen... Full description
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Der Band führt in Konzepte, Techniken und Anwendung der Competitive Intelligence ein: für Recherchen, Analysen und abgesicherte Entscheidungen. In Fallstudien und Fachartikeln werden theoretische Grundlagen und praktische Lösungsansätze erläutert.

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About the book

Full name Competitive Intelligence
Author Rainer Michaeli
Language German
Binding Book - Paperback
Date of issue 2012
Number of pages 629
EAN 9783642337314
ISBN 3642337317
Libristo code 01662240
Publishers Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Weight 898
Dimensions 156 x 234 x 33

Categories

Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Entrepreneurship
Economics, Finance, Business & Management > Business & Management > Management & management techniques
Economics, Finance, Business & Management > Business & Management > Organizational theory & behaviour
Economics, Finance, Business & Management > Economics
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