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Competitive Intelligence for Information Professionals

Language EnglishEnglish
Book Paperback
Book Competitive Intelligence for Information Professionals Margareta Nelke
Libristo code: 09099441
Publishers Elsevier Science & Technology, February 2015
Information professionals should be able to take a proactive role as a strategic partner in their or... Full description
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Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in" approach, based on their organization's strategic needs and objectives. Competitive Intelligence for Information Professionals explores the role of strategic information and intelligence in organizations, and assesses the values and needs of intelligence in organizations. The book provides guidance on how to work strategically with competitive intelligence, methods for monitoring and analysis and a process-oriented approach. Chapters include discussions on how news monitoring and competitive intelligence interact and how this offers opportunities for cooperation between different departments. Cases from the authors' own experiences when working with competitive intelligence in international corporations are also included.§§Competitive intelligence (CI) is a new area for Information professionals§Offers perspectives on a new trend within the library and information sector§Provides a comprehensive approach to CI

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About the book

Full name Competitive Intelligence for Information Professionals
Author Margareta Nelke
Language English
Binding Book - Paperback
Date of issue 2015
Number of pages 152
EAN 9780081002063
ISBN 0081002068
Libristo code 09099441
Publishers Elsevier Science & Technology
Weight 258
Dimensions 235 x 158 x 10

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management: leadership & motivation
Reference, Information & Interdisciplinary subjects > Library & information sciences / Museology > Library, archive & information management
Society & Social Sciences > Society & culture: general
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