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Case Study Research for Business

Language EnglishEnglish
Book Paperback
Book Case Study Research for Business Jillian Farquhar
Libristo code: 04420260
Publishers SAGE Publications Ltd, February 2012
Using a step-by-step approach, Case Study Research for Business takes you right through the case stu... Full description
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Using a step-by-step approach, Case Study Research for Business takes you right through the case study research process from research design and data collection using qualitative and quantitative methods, to research analysis, writing up and presenting your work. Key features: - Takes a multidisciplinary approach to case study research design by drawing on both positivist and interpretivist schools of thought to improve student understanding of these critical research traditions. - Coverage of contemporary topics such as research ethics - Packed with practical examples from all areas of business. - Pedagogical features including vignettes, exercises and 'cases' which directly relate to business research

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About the book

Full name Case Study Research for Business
Author Jillian Farquhar
Language English
Binding Book - Paperback
Date of issue 2012
Number of pages 144
EAN 9781849207775
ISBN 1849207771
Libristo code 04420260
Publishers SAGE Publications Ltd
Weight 260
Dimensions 172 x 242 x 8

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Reference, Information & Interdisciplinary subjects > Encyclopaedias & reference works > Reference works
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