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Beating the Commodity Trap

Language EnglishEnglish
Book Hardback
Book Beating the Commodity Trap Richard D´Aveni
Libristo code: 04218575
Publishers Harvard Business Review Press, December 2009
A business strategy guide for dealing with the threat of commoditization, with an in-depth study of...
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A business strategy guide for dealing with the threat of commoditization, with an in-depth study of more than 30 industries.

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About the book

Full name Beating the Commodity Trap
Author Richard D´Aveni
Language English
Binding Book - Hardback
Date of issue 2009
Number of pages 224
EAN 9781422103159
ISBN 1422103153
Libristo code 04218575
Publishers Harvard Business Review Press
Weight 406
Dimensions 163 x 245 x 18

Categories

Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Management & management techniques
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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