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Avatare

Digitale Sprecher für Business und Marketing

Language GermanGerman
Book Paperback
Book Avatare Christian Lindner
Libristo code: 06882373
Publishers Springer, Berlin, November 2011
Computeroberflächen stehen vor einer technischen Revolution. "Avatare", intelligente Software-Progra... Full description
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Computeroberflächen stehen vor einer technischen Revolution. "Avatare", intelligente Software-Programme, werden mit den Usern in natürlicher Sprache kommunizieren, sie auf der Suche nach Informationen und Produkten im Internet begleiten, sie beraten und ihnen alltägliche Aufgaben erleichtern. Obwohl in dieser Technologie erste Ansätze bereits verfügbar sind, werden deren Chancen für E-Business, Marketing und Werbung bisher kaum zur Kenntnis genommen. Eine Lücke, die dieses Buch durch einen interdisziplinären Ansatz zu verringern sucht. Wie ist der Entwicklungsstand natürlichsprachlicher Computersysteme? Wo liegen ihre Möglichkeiten und Grenzen? Wie können Unternehmen von diesen Trends profitieren? Dafür kommen neben Wissenschaftlern auch die im Markt bereits tätigen Unternehmen, Unternehmensberater und die Praktiker aus ausgewählten Projekten zu Wort.

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About the book

Full name Avatare
Author Christian Lindner
Language German
Binding Book - Paperback
Date of issue 2012
Number of pages 304
EAN 9783642623974
ISBN 3642623972
Libristo code 06882373
Publishers Springer, Berlin
Weight 492
Dimensions 163 x 236 x 21

Categories

Computing & Information Technology > Computer science > Artificial intelligence > Expert systems / knowledge-based systems
Computing & Information Technology > Computer science > Systems analysis & design
Computing & Information Technology > Graphical & digital media applications
Computing & Information Technology > Computer programming / software engineering
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